Telegram Ads inventory is now live in 30+ GEOs — first deposits from $100. Explore formats

Sweepstakes
Volume, speed and clean source data.

CPL Buying model Popunder / Direct Click / Push Best formats Tier 1–3 GEO coverage
Sweepstakes advertising

Sweepstakes is the highest-volume vertical in performance media and the easiest place to lose a budget. Source discipline decides the outcome: launch broad, cut fast, scale only what pays.

Popunder and direct click carry volume; push and in-page carry quality. Every sub-ID is exposed so your team can blacklist within hours, and caps keep complaints down.

How we approach Sweepstakes

  • Campaign structure built around your downstream event, not registrations
  • Creative angles written for the market, not translated into it
  • Source-level blacklists and sub-ID reporting from day one
  • Compliance review before every launch and every major creative change

Recommended formats

Format choice depends on the offer and the market. These are the combinations we most often start with in Sweepstakes.

See the numbers

Read a Sweepstakes case study.

Structured campaigns, named constraints and the results that followed.